Maserati to use BMW self-driving technology, Fiat chairman says

INTERNATIONAL – Maserati will be the first of Fiat Chrysler Automobiles NV’s brands to use self-driving technology being developed with BMW AG, Fiat chairman John Elkann said in a speech in Turin.

The technology will offer assisted-driving features on highways, Elkann told an industry group Monday, without specifying a date for deployment in Maserati vehicles.

Fiat Chrysler joined the self-driving technology consortium led by BMW in 2017. It also has autonomous vehicle development partnerships with Alphabet Inc.’s Waymo LLC and auto supplier Aptiv Plc.


Luxury sports-car brand Maserati, which saw its sales plunge 32% in the first three months of the year, has been struggling with a lack of new product and a sharp drop in demand from China.

media reference%3Aee47c6b027b74066a1972c4e1b402a53 - Maserati to use BMW self-driving technology, Fiat chairman says
FILE – In this Friday, June 1, 2018 file photo, Fiat Chrysler CEO Sergio Marchionne speaks during a press conference at the FCA headquarter, in Balocco, Italy. Maserati will be the first of Fiat Chrysler Automobiles NV’s brands to use self-driving technology being developed with BMW AG, Fiat chairman John Elkann said in a speech in Turin. (AP Photo/Luca Bruno, file)
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